- Nick Elvin
UK businesses are wasting time and money by not taking advantage of the latest technology when interviewing candidates, new research suggests.
The study of 1,000 companies, carried out by the job site Foosle, measured attitudes towards and experience with video interviewing.
Results show that more than half (55%) have never used it – despite 33% describing themselves as tech-savvy and using similar technology such as FaceTime and video conferencing.
The figures also show that two-thirds of businesses reject between 50-75% of applicants after the first face-to-face interview. As well as the obvious wasted time, firms spent on average £6,000 on the recruitment process during the last year, and 51% of those surveyed said that they are always looking for new ways to reduce this cost.
According to the research, the main barrier for not using video interviewing appears to be one of awareness. 45% admit they have never really thought about it as an option, while 4% believe it is too expensive, and another 4% perceive it to be too difficult to understand.
In the USA, video interviewing is already a well-established method of shortlisting candidates, but the trend is yet to catch on in the UK – despite 46% of businesses interviewed thinking it would save them time, bring greater flexibility to the recruitment process (33%) and save money (18%).
Alistair Rennie, managing director of Foosle, said: “Many businesses see video interviewing as a future technology but in actual fact, it’s here now and can bring real, tangible benefits to the recruitment process whether your businesses is large or small.
“Not only is it a brilliant way to evaluate a group of candidates efficiently, it allows you to see the real person behind their CV to assess things like personality, verbal communication skills and professionalism, without incurring the expense or time waste of inviting unsuitable candidates to a face to face interview.”